Experience the BTS Arirang Tour live: breathtaking performances, stunning choreography, the spirit of Arirang, the bond with ARMY, and an unforgettable night in Brussels.
China is accelerating the development of humanoid robots powered by artificial intelligence. Increasingly resembling human beings, they promise to revolutionize healthcare, work, and everyday life.
Discover Teach You a Lesson, the Netflix K-drama based on the Get Schooled manhwa, tackling school bullying through an intense and thought-provoking story.
Discover MAN x MAN, the acclaimed K-Drama starring Park Hae-jin and Park Sung-woong. Explore the plot, cast, behind-the-scenes facts, and find out why it remains one of the finest Korean spy dramas ever made.
From its origins in Seoul to collaborations with Jennie, Maison Margiela, Google, and Samsung, discover how Gentle Monster became one of the world’s most innovative Korean brands, redefining luxury, design, and the future of AI-powered smart eyewear.
Munedaiko brought Japanese taiko to Rome’s Giardini della Filarmonica for the third consecutive year, transforming rhythm into a powerful physical and collective experience.
Beauty, design, fashion, and wellness: South Korea is conquering Europe with a new vision of lifestyle. Here’s what we discovered at K-BRAND GLOW WEEK in Rome.
Exclusive Interview by AMOR-K and ICE TALKS with Vice Minister Roh Yong-seok during his visit to Rome. Startups, SMEs, innovation, and new opportunities between Italy and South Korea.
Relive the magic of Goblin on the K-drama’s 10th anniversary: Gong Yoo, Kim Go-eun, Lee Dong-wook, and Yoo In-na reunite in Goblin 10th Anniversary Trip, sharing memories from the set, revisiting iconic locations, and celebrating the legacy of a series that changed the history of the Hallyu Wave.
Felix of Stray Kids inaugurates the first Casa Ferrari in South Korea: an exclusive event in Seoul that brings together Italian excellence and the charm of K-pop.